OUR TEAM
DANIELLE FIRLE | FOUNDER + EXPERIENCE DESIGNER
Danielle leads creative direction for our experiences and focuses on developing distinctive concepts and leading the team through creative collaboration.
As an accredited wine expert, she is behind the impeccable curation of all wine pairings for each experience we create.
Her professional background in interior design and genuine interest in hospitality led her to blend the best of both worlds through Secret Supper. It is her passion to create visually striking experiences that center around food, wine, and place.
Danielle's portfolio showcases a range of exceptionally well-crafted events from across the world, earning her high praise and a respected reputation sought by the leading brands she collaborates with.
JACOB FIRLE | PARTNERSHIPS MANAGER
As Secret Supper’s co-owner and partnerships manager, Jacob loves sharing our purpose everywhere he goes. He has a keen interest in people’s stories and enjoys developing long-lasting relationships with partners, collaborators, and team members alike.
With a highly successful background as a business consultant and project manager in companies such as Nordstrom and Bill & Melinda Gates Foundation, he’s passionate about creating efficiencies within Secret Supper’s systems that ultimately translate in outstanding experiences that foster deep and meaningful connection.
His relentless energy to collaborate and facilitate the sharing of creative ideas makes him an ideal team player to ensure our partner’s success every step of the way.
ARIEL KNOEBEL | MARKETING DIRECTOR
Ariel is endlessly interested in the ways food connects us, from the chain of personal narratives that follow our food from farm to table to stories told over a great glass of wine. She come to Secret Supper from a diverse professional background bridging hospitality, restaurant management, and event production with a career as a freelance writer and audio producer.
Now, she tells the stories of our many tables set around the world and the wonderful partners who work with us to create each spectacular experience. Through Secret Supper’s various media channels, she shares the ephemeral joy of communal gathering with our ever-expanding audience, always looking at our partners’ unique viewpoints and storytelling goals to shape new ways to connect with and engage our loyal guests.